WRITE FOR US
It’s simple. It’s easy. It won’t take you long. And you’ll be better for it.
Send your idea and/or completed post to: blog (at) GoMarket (dot) me.
Here are the guidelines:
- WHO: Write to college-level marketers looking for research for their projects, background or context for their internships, and entry-level marketers just 1-3 years into the job.
- WHAT: Write 300-700 words on one of the topics below, or email your own idea to Caroline and Amanda at blog (at) GoMarket (dot) me.
- WHEN: Whenever you want. Whenever you are ready. As soon as possible.
- WHERE: Send to blog (at) GoMarket (dot) me.
- WHY: To give back the knowledge you’ve learned. To mentor a Marketing student. To offer advice to a Marketing intern. To further establish yourself as an expert.
- OTHER: Before writing, ask yourself, “What are the top 5 things on this topic I’d want students to know?” Also, before writing, pick one of these 3 categories for your article:
Elements – One, and only one, aspect of a Marketing program. For example: One email marketing program has many elements. Choose to discuss just one element per article. Think of this as the lecture.
Fundamentals 101 – Core concepts of Marketing Programs, Marketing Internships and/or the first few years on the job. Think of this as material for the pop quiz.
Fresh – A hot new topic. A new tool how-to guide. A new industry objective.
TOPIC IDEAS (Be creative, and don’t limit yourself to these!):
- Affiliate Programs
- Email Programs
- Social Media Programs
- Listening
- Measuring
- Objectives
- Marketing Programs and their Metrics
- “Traditional Advertising”
- Print Advertising
- Print Coupons
- Direct Mail
- Dying Marketing Programs
- Out of Home Programs
- Mobile Advertising
- SMS programs
- Online Advertising
- Marketing Program Automation
- Data, Lists
- Segmentation and Targeting
- SEO
- SEM
- Tradeshows
- Writing a Marketing Plan
- Building a Business Case